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User Experience (UX) Strategy Fundamentals

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Publisher : Susan Weinschenk, Ph.D.

Course Language : English

Doing great user experience (UX) research and design work is not all that is involved in having a successful UX practice. If you want UX to grow and thrive in your organization then you need to learn the principles, practices, and processes of UX Strategy. In this short course you will learn the basic principles and processes of UX strategy, and what a UX Strategist should know and be able to do. We'll share with you some documents and templates that you can use to put together a short and long term strategy roadmap and an action plan for your UX team, whether you are a large team or a team of one.

You will learn:

  • What does it mean to be a UX Strategist?

  • Principles of user experience strategy

  • The types of activities that are involved in UX

  • An overview of the most used UX methods

  • Ideas on how to promote UX in the organization

  • What it means to put together a UX infrastructure in your organization

  • An overview of the principles of good UX design

  • What makes for a good UX process?

  • How to create a UX Strategy Roadmap and an Action Plan, with templates for both

Once you register for the course you can access it 24 hours a day, and learn at your own pace on either a desktop, laptop or mobile device.

Become a UX Strategist. Get started right away to learn the fundamentals of UX Strategy.

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